The visual impact of ZIVA® customization may be most striking in the case of our Urethane Dumbbells. The classic dumbbell design, upgraded with permanently secure chrome-finished handles with grip-assisting knurling, use a long-lasting UV-, water, and tear-resistant urethane coating that offers highly durable, highly vibrant choices in any Pantone color. Laser etching perfectly reproduces logos, so a full set of these customized dumbbells puts the facility’s brand sitting on every rack and in dynamic motion in the hands of nearly every gym-goer for impressions that last.